03 / BUILDING GREAT TEAMS
Trust, talent, and the future of communications leadership.
At the Building Great Teams forum, senior communications and agency leaders joined rising professionals to examine how talent is recognized, developed, and advanced.
The discussions underline a practical responsibility: give people meaningful work, create deliberate opportunities for exposure, and make sponsorship part of how leaders lead.
Insights drawn from the forum report, credited to American Airlines and the S.I. Newhouse School of Public Communications, Syracuse University.
FEATURED REPORT · MARCH 2026
Building Great Teams
Trust, Talent and Shaping the Future of Communications Leadership
Insights from senior communications leaders and rising professionals on developing talent, strengthening trust, and preparing the next generation to lead.
Read the full report · PDF ↗A 13-page report from the forum co-sponsored by American Airlines and the S.I. Newhouse School of Public Communications, Syracuse University.
IN CONVERSATION / KEITH BURTON
Tony D’Angelo hosts Keith Burton and Ron DeFeo, chief communications officer at American Airlines.
Explore the PR Squeeze episode featured alongside the Building Great Teams leadership forum.
Watch the episodeLET’S START WITH A CONVERSATION
Who are you preparing to lead next? Let’s talk about the decisions you face, the people you want to develop, and where personal counsel could make a difference.
Email Keith